Prepare, get set, dress for achievement: from tailor-made tunics to fashionable scrubs, Noel Asmar Uniforms expands to help rising healthcare and medspa market with the brand new Asmar Scrubs™ assortment
FOR IMMEDIATE RELEASE
Vancouver, BC, CANADA (October 25, 2022) – Noel Asmar Uniforms is marking their twentieth anniversary with the launch of Asmar Scrubs™—a brand new assortment of Made For the Means You Transfer™ eco-friendly uniforms designed to serve the rising healthcare and medical spa market.
“We elevated spa uniforms 20 years in the past and since that point we’ve seen an evolution within the spa and wellness business. We recognized a shift as extra medical targeted remedies are being supplied and new approaches to wellness and self-care are rising” says founder and CEO, Noel Asmar.
“Because of this, we might clearly see the necessity for a contemporary, comfy, stretchy, breathable, athletic-inspired scrub. We started designing with the identical sensible, intelligent particulars and high quality we’re identified for, solely this time utilized to uniforms particularly made for the way in which a medical skilled strikes. The match, the material, the texture—it’s fashionable, it’s flattering, and it’ll evoke a way of empowerment.”
Whereas each spas and med spas have been drastically impacted by the COVID-19 pandemic, studies present a robust restoration with a 2021 article revealed in Forbes1 suggesting the med spa business alone might be value over
$47 billion USD by 2030 and the American Med Spa Affiliation (AmSpa)2 noting 90% of American med spas anticipating elevated income this yr. The AmSpa report additionally notes that the med spa business at present employs roughly 70,000 folks in the US, with roles together with a mixture of registered nurses, nurse practitioners, and doctor’s assistants, along with estheticians and therapeutic massage therapists.
“There’s all the time been a necessity for the care and connection that spa and wellness professionals present” says Asmar. “What we’re seeing now could be a shift and integration of conventional spa companies with medically-focused remedies. Shoppers are their well-being from each angle—from their look and aesthetics to their bodily and emotional well being. We’re all the time taking in suggestions and considering (and re-thinking) about what we will do, what our position is, how we will look after the individuals who spend their days and nights caring for others. Asmar Scrubs™ is the pure subsequent step in that course of.”
Whereas Noel Asmar Uniforms has a longtime historical past and fame working with resort spas, day spas, luxurious skincare and sweetness manufacturers, and iconic resort properties together with La Prairie, Crimson Door Elizabeth Arden, Virgin Resorts, 4 Seasons, Fairmont, Marriott, Nobu, NoMad-NY, W Resorts, and Sensei, the corporate shortly pivoted in 2020 to help spa professionals, caregivers, and healthcare suppliers, by designing and producing reusable facemasks, with a pocket for a disposable filter, on the peak of the pandemic.
“We knew the spa neighborhood would wish face masks that complemented the spa aesthetic and wellness house. They needed to be comfy, sturdy, secure, and elevated whereas working with current branding and uniforms. The pandemic drastically emphasised the necessity and want for selfcare and the spa setting needed to be preserved whereas upholding the sanitation and security requirements its all the time had.”
As well as, the corporate donated lots of of tunics to medical professionals at a hospital and care facility, receiving an overwhelmingly constructive response.
“We have been conscious of the necessity to help medical professionals, and the rising demand for medspa remedies offered by nurses and nurse practitioners. It was the catalyst for our design workforce to contemplate a scrubs
assortment that’s Made For the Means You Transfer™ and so Asmar Scrubs™ was born. Now we will cater to extra roles in these industries and guarantee each workforce member appears to be like and feels empowered.”
Consisting of kinds for women and men in an intensive dimension vary, (XXS-3XL with choose petite and tall choices) the brand new assortment of scrubs tops and bottoms characteristic an ample variety of well-placed pockets to maintain necessities shut at hand, badge tabs, reflective branding for security, and a water repellent end to enhance sturdiness whereas being quick-drying and fade and tablet resistant.
“Uniforms have a big impact on a practitioner’s self-confidence. A elegant, skilled uniform garners respect. It builds belief. It’s an identifier, a security measure, and a strategy to talk earlier than an appointment even begins. They change into a distinguished a part of a model’s id and unite workforce members which trickles right down to a shopper’s notion and total expertise.”
Past emphasizing type and design, Noel Asmar Uniforms and the brand new Asmar Scrubs™ assortment additionally focuses on sustainability, giving clients extra eco-friendly choices within the uniform house. The fabric used to make clothes within the new assortment—EcoSoftMD™—is constructed from recycled water bottles that are crushed into pellets after which spun into material. Because of this, Noel Asmar Uniforms, and different manufacturers below the Noel Asmar Group, have diverted over 1.4 million water bottles from landfills. EcoSoftMD™ can be Oeko-Tek and Blue Signal Licensed, that means it’s been rigorously examined to make sure it’s freed from dangerous chemical substances or elements making it a more sensible choice for the wearer, and the planet.
“We will’t speak about wellness with out each facet of it—self-care, caring for an additional, caring for the earth. The artwork of care extends past one business. What we put on to work—in a medspa, a clinic, a hospital—has the facility to make us really feel higher bodily and emotionally. The best uniform empowers you; it builds confidence; it tells your affected person or shopper you’re a educated skilled and also you’re right here to assist.”
With the brand new assortment, Noel Asmar Uniforms has change into the primary spa, medical, and wellness uniform firm specializing in uniforms for a complete workforce–from practitioners and care suppliers to entrance desk and reception. The corporate affords lots of of mix-and-match kinds, together with sustainable choices, offering clients an entire uniform that fits their particular person type and desires. Clients can store on-line at noelasmaruniforms.com or through the Noel Asmar Uniforms App, out there for Apple and Android within the app retailer.
About Noel Asmar Uniforms: For 20 years, Noel Asmar Uniforms has been a woman-owned, women-led firm, creating elegant, fashionable uniforms designed with objective for the spa, well being, and wellness business worldwide. Based in 2002 and Made For the Means You Transfer™, the corporate is a division of the Noel Asmar Group, a group of purpose-driven life-style manufacturers with a dedication to wellness, empowerment,
and dares to be completely different.
For extra data or to request an interview with Noel Asmar, please contact:
Whitney Sharp | Copywriter
Noel Asmar Group Inc.